Baby Einstein

Apr 12, 2011 Comments Off

 

Disney's Baby Einstein

Disney's Baby Einstein










 

Brand: Disney’s Baby Einstein
Initiative: Sales Promotion
Project: Newsletter
Audience: Consumer, Corporate
Medium: Digital
Concepts: Advertising, Direct Marketing, Promotions
Goal: Development and distribution of monthly email newsletters including versions tailored to both retailers and consumers. The series of branded email newsletters include product announcements, promotions and events for this Disney brand. Newsletters were delivered monthly to Baby Einstein’s more than 150,000 member online subscriber database.