Nissan

Brand: Nissan North America
Initiative: Brand Management
Project: Social Media
Audience: Consumer
Medium: Digital
Concepts: Branding, Advertising, Publicity, Promotions
Goal: To design and build a custom, brand-relevant and consumer-oriented Facebook destination where Nissan consumers and fans of the the international automaker’s many long-standing models are be able to interact directly with each other and with Nissan management.

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