Infiniti
Brand: Infiniti
Initiative: Brand Management
Project: Social Media
Audience: Consumer
Medium: Digital
Concepts: Branding, Advertising, Publicity, Promotions
Goal: To design and build a custom Facebook destination where Infiniti comsumers and fans of the of the international automaker’s models are able to directly interact with each other and with Infiniti management. The Social Media property has been the online home for several new model reveals and ongoing outreach.
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