Aveda Institute Chicago

Brand: Aveda Institute Chicago
Initiative: Advertising
Project: ‘Holiday’ Campaign
Audience: Consumer
Medium: Print, Digital
Concepts: Branding, Advertising, Promotions
Goal: Holiday-focused advertising to generate brand awareness and increase student admissions throughout the Douglas J network of Aveda cosmetology and esthiology institutes. Creative was placed in local transit in multiple markets throughout Illinois, Michigan and Tennessee with digital banners running in local market media outlets.

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